Manufacturer's Representative and Sales Agency for the Automotive Aftermarket in Canada
Gain Access to Automotive Aftermarket Parts Distributors Across Canada
GFGM Marketing is a manufacturer’s representative and sales agency specializing in the automotive and heavy-duty aftermarket in Canada. Since 1992, we have introduced manufacturers and their product lines to major automotive parts distributors, warehouse distributors, and key industry partners across Canada.
Whether you’re entering the Canadian market for the first time or looking to grow your existing distribution network, our team can represent your brand, develop new accounts, and drive sales in Canada.
We work with manufacturers who need a local partner to sell their products in the Canadian automotive aftermarket. Our industry connections, bilingual skills and knowledge of the Canadian distribution network help manufacturers find opportunities, connect with distributors and develop their business in Canada.
Contact GFGM Marketing to discuss your plans for the Canadian market. With more than 30 years in the Canadian automotive aftermarket, we can tell you where your product line fits, which distributors are the best match, and how to approach them.
Since 1992, we've provided a comprehensive range of services to the automotive aftermarket, including:
Market Development
Growing sales, supporting existing accounts and developing new business.
Sales & Marketing
Our team supports manufacturers with product positioning, sales messaging and market development initiatives designed to support sales growth in Canada.
Strategic planning
We develop sales and marketing plans based on market conditions, competitor activity, customer needs and available opportunities.
Distribution management
Connecting manufacturers with the right partners through our established Canadian aftermarket distributor network.
Product training
We offer product training and technical support.
30+ Years in the Canadian Aftermarket
Founded in 1992, GFGM Marketing has spent more than three decades working with manufacturers and distributors in the Canadian automotive and heavy-duty aftermarket. Our experience includes introducing new product lines, developing distributor relationships and supporting manufacturers as they grow their business across Canada.
Product Lines We Represent
We work with a select group of manufacturers whose products fit the Canadian automotive and heavy-duty aftermarket. See our current product lines. We take the time to understand each product line and the manufacturer’s objectives before approaching the market. This allows us to focus our efforts on the distributors and sales opportunities that are the right fit for the brand.
Your Sales Team and Market Development Partner in Canada
GFGM Marketing acts as an extension of your organization, giving you access to a team with established relationships and extensive knowledge of the Canadian automotive aftermarket. We work closely with you to develop sales strategy, identify new business opportunities, strengthen distributor relationships, and support sales growth.
Experience That Comes From the Industry
GFGM Marketing is led by Philippe Emond, named CRP Automotive’s 2023 Canadian Sales Representative of the Year. Before joining GFGM, Philippe worked as an account manager for an independent Quebec auto parts distributor, giving him first-hand experience on both sides of the distribution channel. GFGM is also a member of MANA, the industry association for manufacturers’ representatives in North America.